Brand Building

Mosaic Wellness is a health brand focused on solving user problems related to health and wellness, managing three distinct brands: Man Matters, Be Bodywise, and Little Joys.

• Man Matters addresses men's health issues, empowering them to live confidently.

• Be Bodywise caters to women's health and wellness needs.

• Little Joys focuses on children's nutritional health.

I have concentrated on the Man Matters brand, offering solutions for various aspects of men's lifestyles, including hair, beard care, hygiene, skin health, and nutrition performance.

Over the past 4.5 years, we have built a strong market presence through performance marketing ads, social media campaigns, and eCommerce platforms like Amazon, Flipkart, and Nykaa. In the last 2 years, I have managed both Man Matters and Be Bodywise, achieving significant results on these platforms.

Leading a dedicated design team, I have developed a visual identity through motion graphics and storytelling. As the Design Lead, I have created numerous campaigns that embody our brand's essence. Through strategic visual planning and collaboration with the marketing team, we have driven substantial business impact, enhancing brand visibility and engagement.